Amazfit Bip U with TFT display launches at an introductory offer price of INR 3,499 in India

New Delhi, October 15th 2020: – Amazfit,is launching the Amazfit Bip U in India on 16th October. Customers can purchase Amazfit Bip U on the brand’s online store - in.amazfit.com  at a special  introductory price of INR 3,499 for one month. The Amazfit Bip U will be available for INR 3,999 post the end of the launch sale. 

The latest addition to their highly popular Bip series, the Amazfit Bip U integrates Huami-PAI, a revolutionary indicator of personal activity that gives you details about your heart health and overall fitness, helping you achieve your personal best. Bip U is equipped with a power-packed 9 days battery life and sleep tracking with ultra-lightweight and thin body design. Featuring a colourful display, and 5 ATM water resistance, the latest Amazfit Bip U provides an exceptional experience at a promising price bracket. 

Amazfit Bip U Series – A healthier lifestyle, now at your fingertips 

The lightweight Amazfit Bip U is here to help you achieve your fitness goals, at an affordable price. Power-packed with technology and equipped with all key health metrics, it is the perfect fitness buddy for a holistic healthy lifestyle. 

• Large colour display – A 1.43” HD large  TFT-LCD COLOR display delivers a clear image that improves your unique view experience. With 2.5D Corning Gorilla 3 reinforced glass, anti-fingerprint coating along with 320x302 pixel resolution all your messages and reminders are clear and easy to read. In addition to uploading your own picture as the background, you can choose from 50 watch faces to complete your unique viewing experience. Apart from this, one can also choose the information they want to see on the home screen using the customizable modular design. The Amazfit Bip U Series is available in three vibrant colors - black, pink and green.

• 60+ Sports Modes - The Amazfit Bip U is equipped with daily tracking activities along with 60 plus sports modes which includes running, cycling, yoga, dancing, skating, kickboxing and more. It delivers key metrics in real-time to help you work out more effectively. The Amazfit Bip U can be paired with an app to show your position. It can track your daily activities with steps, calories, distance and active hours giving you motivation to be more active. 
• 5 ATM Water-Resistance – Your swimming partner is here with water resistance upto 50 meters.
• BioTracker™2 PPG, and OxygenBeats™ – Apart from an attractive smartwatch, that has 2 PPG bio-tracking optical sensors, that monitors your heart rate 24 hours a day which is powered by OxygenBeats™ SpO2 measurement that measures blood oxygen saturation.
  
  
• Women’s Health – The Amazfit Bip U Series tracks menstrual cycles and ovulation along with the reminders.
  
  
• Stress Monitoring & Breathing Exercises – Amazfit Bip U monitors your breathing to regulate stress and ask you to relax. In addition to this, it provides breathing exercises that help you balance your stress levels.
  
  
• PAI™ – Amazfit Bip U integrates professional Personal Activity Intelligence – PAI Assessment System based on Pai Health research from Norway. Using a special algorithm, this system converts complex data like heart rate, active time, and other indicators into values that help you assess your overall health.

• Super Light with 9-day Battery Life – Along with ultra lightweight of 31g, when fully charged, one can follow their fitness regime for 9 days, uninterrupted. 

• Make everything easier - The Amazfit Bip U can sync with text messages, emails and notifications from a number of apps on your smartphone, bringing you the ease of seamless integration. With a wealth of helpful information on your wrist, from alarms, weather forecasts to a Bluetooth music controller for your phone, a remote control for your camera and automated notifications, Amazfit Bip U is the perfect blend of functionality and convenience.

This classy light-weight smartwatch series packs in an amazing number of health analysis and fitness tracking features into a comfortable lightweight design to help you achieve wellness goals and make life easier and more fun.

Pricing and availability

The Amazfit Bip U  will be launched on 16th October and will be available on brands online store-  in.amazfit.com and on Amazon https://www.amazon.in/b?node=22408972031 at INR 3,499. 

About Amazfit

Huami Amazfit is a biometric and activity data-driven company with significant expertise in smart wearable technology.

Established in September 2015, Amazfit is a private brand owned by Huami Technology (NYSE: HMI), offering seven series of smartwatch and bracelets products including the Stratos series, Basic series, Flagship series, Health series, Fashion series, Outdoor series, and X series. Amazfit also provides other smart hardware related to sports and health, including TWS sports earbuds, smart treadmills, smart body fat scales and sports gear. With outstanding design and craftsmanship, Amazfit smartwatch products have won many prizes, such as the German iF Industrial Design Award and the Red Dot Design Award. Currently, Amazfit products hit the markets of more than 70 countries and regions, including the United States, Germany, and Japan. According to an IDC global wearable device market tracking report, in the first half of 2020, Amazfit watches claimed the largest share of the adult watch market in Italy, Spain, India and other regions, and were also among the top products in regions such as China, Germany, France, Russia, and Brazil.

Find more details about us : https://in.amazfit.com/

Huami Technology, operating since 2013, is a cloud-based healthcare service provider offering the world's leading smart wearable technologies. In February 2018, Huami Technology was listed on the New York Stock Exchange (NYSE) (stock code: HMI). 

Notes for Media Only

• Product full name: Amazfit Bip U
• Product brand: Amazfit
• Manufacturer: Huami
• Product line: Amazfit Bip U
• Amazfit is a private brand of Huami.
• Huami is a NYSE listed company. (NYSE: HMI) 
• Neither Amazfit nor Huami are Xiaomi’s subsidiaries or sub-brands. Appreciate, if you do not add “Xiaomi/MI” to Amazfit product names in your articles.

Media Contact 

Prerna Dawar 

ARM WORLDWIDE

Email: prerna.dawar@armworldwide.com 

Aatisha Chhetri

ARM WORLDWIDE

Email: aatisha.chhetri@armworldwide.com